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Kenyon Weissbuilds brands.

Chief Creative Officer, from the inside out. Strategy. Creativity. People. He leads the team you have, builds the one you need, or brings his own.

Start a conversation How he engages
Kenyon Weiss, Chief Creative Officer

Currently serving as:

Partner

Chief Creative Storyteller
The Posse ↗

Partner

Chief Creative, North America
The Black Table ↗

Founder

CEO & Chief Creative Officer
Brand Studios ↗

LeadershipGlobal perspective

A creative executive who leads across cultures, languages and markets.

Kenyon has led brand, advertising and experience work for Fortune 500 companies, inside global networks and independent firms alike. He built Brand Studios into a multi-office agency trusted by enterprise brands.

International by default

Culture is the brief behind the brief. He reads it first.

The team is the legacy

He measures success by what his people go on to do. Dozens of them say so ↗.

Human judgment > AI scale

AI brings speed and range. Human judgment decides what ships.

Clients

Partnering with brands at their biggest moments.

Primo Brands logoPrimo Brands Brand and campaign creative Welch’s logoWelch’s Brand and campaign creative Raytheon Technologies logoRaytheon Technologies Enterprise digital transformation Boeing logoBoeing Enterprise brand and digital GE logoGE Enterprise experience and brand Cognizant logoCognizant Global B2B digital platform Kraft logoKraft Oreo, Honey Bunches of Oats, Kraft Mac & Cheese Big Brothers Big Sisters of Tampa Bay logoBig Brothers Big Sisters Campaign strategy and storytelling Outback Steakhouse logoOutback Steakhouse Brand and digital creative Cushman & Wakefield logoCushman & Wakefield Brand and digital creative Digitas logoDigitas Vice President, Creative Director Publicis logoPublicis Vice President, Creative Director

Also: ABB, Bloomin’ Brands, CA Technologies, Cenveo, Chase, Chef’s Premium, Cole Haan, Data Axle, Elizabeth Arden, Girls Who Code, Havas, Honey Bunches of Oats, Kraft Mac & Cheese, MGM, National Fire & Safety, Nike, Oreo, Solsource, SWYM, Techbridge Girls, Togetherwith and many more.
Recognition: OOMA awards for Kraft and London Advertising Awards for GE.

In their wordsUnscripted
Kenyon and his team at Brand Studios are in a league above the rest! … Their expertise led to our initiative’s success.
Luca Pizzoferrato, Digital Technology Leader · Client
Kenyon has a habit of talking a good game and playing a great game.
Scott Liell, Creative Marketing Consultant · Colleague
Kenyon is a fantastic creative director with the rare ability to marry business objectives with great designs to produce results that clients love.
David Griffith, Senior Marketing Executive · Colleague
Kenyon is one of the best people I’ve had the pleasure of working under. … He would never ask of me something he wasn’t willing to do himself. That speaks volumes to me.
Joseph Ansah, Human-Centered AI Systems Designer · Reported to Kenyon
Kenyon is fearless! … Kenyon leads by example and spurs you to success.
Rod Morton, Director of Advertising · Reported to Kenyon
Kenyon Weiss is one of the brightest and most talented people I have ever met in the industry. He is never content with just knowing the end goal of a project.
Jeanne Jennings, Media Strategy Leader · Colleague
I have no hesitation in recommending him both as a great business partner and as the best sort of creative: smart, proactive, and driving to beautiful and functional solutions.
David Cherry, EVP, Director of Customer Experience, Biolumina · Dennis Interactive
Kenyon is a brilliant creative director. He brings passion, innovation, and strategic direction to projects we have worked on together.
Erica Fierman, Consumer Marketing, Biogen · Client
I have never worked with any other Creative Director who understands the need to balance top notch design while managing the client’s business objectives as well as Kenyon can.
David Cavallaro, Technical Program Manager, Versant Media · Colleague
Kenyon is a creative, innovative talent whose work is rooted in an understanding of the key business drivers and focused on tangible business growth.
Chad Mulder, VP, Brand Marketing & Communications · Client
He is definitely the kind of creative director we all hope to get to work with … Kenyon’s passion for the industry and all things creative is infectious.
Caroline Fratrik, Former team member
Kenyon was a great leader to work with. … Any team member would benefit greatly from working with Kenyon.
Nohemí González, Marketing and Advertising Manager · Team member
More where these came from, on LinkedIn ↗
ApproachHow he leads

Insight before ideas.

Grounded in the Double Diamond methodology, Kenyon begins every engagement inside the business: its model, its customers, its category and its data. He stays there until the real problem, and the insight behind it, is clear. Everything after that is sharper, faster to make and easier to defend in the boardroom.

  1. Discover

    The business, the customer, the category and the culture, from the inside.

  2. Define

    One insight and one strategy the leadership team can own.

  3. Develop

    Ideas explored widely, then sharpened against the strategy.

  4. Deliver

    Creative and experiences that carry it to market.

EngagementsThree ways in

A chief creative officer. And a team when you need one.

Kenyon joins the leadership team and owns brand and creative for as long as the business needs it. When the moment calls for more capacity, he brings the Brand Studios core team: senior, full-time and with him for many years. They embed alongside the client's people and raise the work from the inside. Fractional by design, lasting by intent: he invests in the client’s people as much as in the work, so the capability stays long after the engagement ends.

Lead

Elevate the existing team

A fractional CCO who sets direction, raises the standard and develops the talent already in place.

Build

Shape the team

Defines the creative organization the business needs, then recruits and shapes it.

Embed

Bring the team

Kenyon plus his core team, working inside the organization to deliver while the internal team grows.

  • Creative strategy
  • Brand
  • Marketing and advertising
  • Interactive and experience design
  • AI-enabled creative

He partners directly or through Brand Studios and the Posse. The structure follows the business, not the other way around.

Point of view
HI beats AI.

Human Intelligence. In short supply, impossible to automate. Artificial intelligence makes the work faster. Human intelligence makes it worth making.

Every new medium extends what people can do, and AI is no different. It’s built from human language and culture, and it’s only as good as the judgment of the people using it.

A tool, not a talent

AI drafts, sorts and speeds things up. It doesn’t know your customer, your category, or what your brand should never say.

Taste is the advantage

When average work costs almost nothing, judgment and taste become the difference. That’s the part Kenyon brings.

People decide what ships

His teams use AI every day for research, exploration and production. People own the idea, the craft and the final call.

ContactNext step

Shoot him a note.

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